Competitor research: An overview of how to do it and why you need it
Conducting competitor research is key to having a rock solid business plan and brilliant brand strategy. Keep reading to find out how to make the most of your efforts.
5 tips to transform your audience into a thriving community
Sometimes, the biggest hurdle a new online business has is getting customers to buy its products and growing an audience that supports its brand. But after gaining traction with those benchmarks, the next logical step that many businesses skip or overlook is creating a thriving community.
Boost sales and grow your online business with these strategies
Whether you’re thinking of starting a business or wanting to grow the one you have, the most important thing for developing a strategy and scaling your business is market research.
Create a successful online store in 6 easy steps
If you’re looking to transition into eCommerce, getting set up with a Shopify store is a great place to start. For both new and existing eCommerce businesses, selecting the right theme for your shopify store is important for your brand, marketing plan and customer experience.
Quick wins for optimizing your online store performance
Optimizing your eCommerce site for discoverability is not an easy feat. The truth is, there’s a lot that goes into striking ranking gold on the internet. The good news is, it’s possible to set up good web optimization, so you can rank well and be seen by search engines, and, therefore, users who are your potential customers.
Future trends to watch in 2023
The world of eCommerce is constantly changing. With the growth and innovation of technology reaching new heights each day, from AI to automation and just savvier ways of doing business all around.
What are your business resolutions for 2023?
Whether you’re starting a new business or you’ve been running your company for years, making business resolutions not only sets the tone, pace, and focus for the year, it allows you to regroup. You can take a step back to see what’s working, what’s not, what needs improvement, and what you’d like to do differently to give it new life.
Hello, we’re Elementum!
Elementum is here to provide you with the products and educational support you need to be a fit, functioning and profitable Shopify merchant. With our years of experience, talented team, and core values powering the work we do, we make it easy for you to scale, grow, and confidently run your business.